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Join us for 2 days of packed content where we'll explore three primary themes with 10 sub-tracks that showcase the latest strategies, solutions, technologies and ideas for Marketing & Sales professionals.
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Keynote - Access All Areas Tickets Only
Sponsored by:
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Keynote - Access All Areas Tickets Only
- AI & Automation
- Digital Marketing
In the last four years, marketing and digital advertising have undergone massive growth through times of uncertainty and new technology. With AI making a superstar entrance, we'll be exploring the tra ... -
Keynote - Access All Areas Tickets Only
- Strategic Marketing
- Brand & Communication Strategy
- Digital Marketing
There's a shift in search that is reshaping B2B Marketing and it's fueled by TikTok. Join Christina Minshull, CEO of The Brand Audit, former Head of Brand & Social at EY, LinkedIn Alumni and TikTok Cr ... -
Keynote - Access All Areas Tickets Only
- Strategic Marketing
- AI & Automation
- Sales Strategy
In the era of doing more with less, AI-Agents are revolutionising how marketing and sales teams scale their pipeline. Discover how always-on AI Agents can engage prospects at the right time, with the ... -
Keynote - Access All Areas Tickets Only
- Strategic Marketing
- AI & Automation
AI for marketers, you've seen the multiple LinkedIn lists on what's best, and everyone has an opinion, but in reality, how is it having an impact on your role and what is actually "game-changing?" Fro ... -
Keynote - Access All Areas Tickets Only
- Strategic Marketing
- CRM & Data Analytics
- AI & Automation
Data can often feel like an enigma that is wrapped in complex jargon and you wonder how you're going to use it. From our experts who have been dealing with data for years, they'll show you how to actu ... -
Keynote - Access All Areas Tickets Only
- CRM & Data Analytics
- Sales Strategy
In this discussion, marketing and sales teams unite to uncover creative and actionable strategies for lead generation and revenue growth, and we’ll be exploring how you can craft compelling, conversio ... -
Keynote - Access All Areas Tickets Only
Strategy
Sponsored by:
-
Strategy
- Strategic Marketing
- AI & Automation
- Video & Content Creation
This session will introduce Gartner's theory of Hype Cycles and how to recognise when a digital trend is at the 'peak of inflated expectations'. In an era that's dominated by conversations around AI, ... -
Strategy
- AI & Automation
- Social Media & Influencer Marketing
- Video & Content Creation
In today’s digital landscape, B2B companies, media owners, publishers, and rights owners can leverage AI and automation to enhance YouTube growth. This presentation explores how AI-driven strategies a ... -
Strategy
- Strategic Marketing
- CRM & Data Analytics
- Digital Marketing
Do you feel like it's becoming harder to get quality traffic to your website? Well you're not alone, and it is in many cases. In his talk, Greg will unpack 5 factors that are making quality website se ... -
Strategy
- Strategic Marketing
- Digital Marketing
As the international search landscape evolves at pace, B2B buying journeys are becoming ever more complex. With digital touchpoints increasingly important in driving lead generation, getting your paid ... -
Strategy
- Strategic Marketing
- Brand & Communication Strategy
In B2B often brands aren’t developed with behaviour in mind. They are developed based on a hunch of what that brand should stand for, usually from what internal business leads or marketers may think. ... -
Strategy
- Strategic Marketing
- Brand & Communication Strategy
- Digital Marketing
In 2023, Alice de Courcy released her book The Diary of a First-Time CMO. Charting her 4-year journey scaling Cognism from $3m to $55m ARR. 20 months, 2000 book sales later, she’s back with a sneak pe ... -
Strategy
- Brand & Communication Strategy
- Social Media & Influencer Marketing
- Digital Marketing
Join us for an exciting session, "From Metrics to Buy-In: Proving B2B Social Media Success to Stakeholders." In today’s fast-paced world, showing the true value of your social media efforts is crucial ... -
Strategy
- Brand & Communication Strategy
- Digital Marketing
In this session, we will explore why brands are embracing games to emotionally engage B2B audiences and drive results. Learn how game-based marketing captivates customers, boosts engagement, and helps ... -
Strategy
- Strategic Marketing
- AI & Automation
- Digital Marketing
Marketing is on the hook to revenue - and that’s here to stay. If the content we create can’t tell a compelling story back to the business about how every dollar we spend is driving pipeline and reven ...
Intelligence
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Intelligence
- AI & Automation
- Sales Enablement
- Digital Marketing
Uncover the automation tools and strategies used by the world’s leading growth hackers to win big with LinkedIn. Adam Osman and Scott Wright share their secrets on how to effectively target, engage an ... -
Intelligence
- Strategic Marketing
- AI & Automation
- Video & Content Creation
Andy Johnson, Founder and Director of Client Strategy at HUT 3, will be revealing the transformative impact of hyper-personalization across B2B campaigns. Discover how it speeds up content creation, e ... -
Intelligence
- Strategic Marketing
- Sales Strategy
- Brand & Communication Strategy
Discover the game-changing marketing strategy that most SMEs overlook. In this interactive session, we'll demystify this powerful approach and show you how it can transform your marketing efforts. You ... -
Intelligence
- Strategic Marketing
- AI & Automation
- Digital Marketing
Mastering the customer journey is key to sustained growth. Join us for an insightful session where we delve into the transformative role of marketing automation in optimising every stage of the funnel ... -
Intelligence
- AI & Automation
- Sales Strategy
- Sales Enablement
Ever wondered how to right the perfect email? Still trying to work out what drives engagement on LinkedIn? Stop guessing, and find all the answers as the team from Super Benji shares the good, bad and ... -
Intelligence
- Strategic Marketing
- Sales Strategy
- Brand & Communication Strategy
Did you know that organisations with strong brands achieve triple the sales volume? That’s why establishing a clear, unique brand that deeply resonates with your audience is key to standing out and el ... -
Intelligence
- Marketing
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Intelligence
- Strategic Marketing
- CRM & Data Analytics
- AI & Automation
10 strategies that will transform your marketing reporting Join us for an insightful seminar on "Enhancing Marketing Reports: 10 Strategies for Success." This event will delve into innovative techniqu ...
Innovation
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Innovation
- Leadership & Culture
- Sales Strategy
Have you wanted to take your leadership to the next level and be the leader you wish to see? In this panel discuss we will be diving into how to ditch the traditional, macho-driven culture and embrace ... -
Innovation
- CRM & Data Analytics
- AI & Automation
- Sales Strategy
To gain a real competitive edge from AI, you need to go beyond ChatGPT. Discover how AI can drive your data, take on operational roles, and play a strategic part in your business. In this talk from Sp ... -
Innovation
- Leadership & Culture
- Sales Strategy
- Sales Enablement
The increased adoption of automation has created armies of auto-spammers. Sellers have become so reliant on email as a channel that inboxes are becoming more overcrowded each day. Which has left the p ... -
Innovation
- AI & Automation
- Sales Strategy
- Sales Enablement
“Generative AI is 90% of the airwaves and 5% of the use cases”, according to Gartner’s chief of research for AI. While it has undoubtedly driven up the hype, sales teams today are showing tangible out ... -
Innovation
- Leadership & Culture
- AI & Automation
- Sales Strategy
Unlock the secrets to building elite sales teams in 2025! Join Janice B Gordon, the Customer Growth Expert, for a dynamic keynote that will transform your leadership approach. In just 20 minutes, you’ ... -
Innovation
- Sales Strategy
- Sales Enablement
- Brand & Communication Strategy
We live in a world where instant gratification is rife. We want bigger deals, more customers, and growth at all costs, and we want it now! This burning desire for overnight success leads to transactio ... -
Innovation
- Strategic Marketing
- AI & Automation
- Digital Marketing
A fireside Q&A discussion hosted by ROAST Group Account Director, James Kenna, featuring ROAST's Head of Innovation, John Campbell, and Insights Manager, Alex Sheppard, alongside WEX Digital Marketing ... -
Innovation
- Strategic Marketing
- Sales Enablement
- Brand & Communication Strategy
Using the power of the Sun, available to everyone and everywhere, SoltiQ charging stations are finally changing the rules of the EV game. Whether you're on top of a mountain or on remote islands, Solt ... -
Innovation
- Strategic Marketing
- Leadership & Culture
- Sales Enablement
In this session we delve into the critical issue of sales and marketing alignment within B2B organisations. We will explore the superficial nature of many alignment efforts, the significant costs asso ...
Keynote - Access All Areas Tickets Only
Sponsored by:
-
Keynote - Access All Areas Tickets Only
- Strategic Marketing
- Brand & Communication Strategy
-
Keynote - Access All Areas Tickets Only
- Marketing
For years, Marketing Qualified Leads (MQLs) have been the focal point of B2B strategies. However, the buying landscape has radically transformed, with over 70% of the buyer's journey now occurring ano ... -
Keynote - Access All Areas Tickets Only
- Strategic Marketing
- Leadership & Culture
- Brand & Communication Strategy
B2C brands that make a promise to the customer are more likely to drive improvements in brand health, market share, and long-term sales. This was the bold conclusion reached by WARC and the LinkedIn B ... -
Keynote - Access All Areas Tickets Only
- Strategic Marketing
- Social Media & Influencer Marketing
-
Keynote - Access All Areas Tickets Only
- Brand & Communication Strategy
- Social Media & Influencer Marketing
- Video & Content Creation
We may still consider TikTok as an app for kids dancing but in this session we will explore how TikTok has fundamentally changed content discovery regardless of age and industry. You will learn how Ti ... -
Keynote - Access All Areas Tickets Only
- Strategic Marketing
- Brand & Communication Strategy
Unlock the Power of a Strong Brand Promise Learn how to build trust and credibility in B2B markets with a brand promise that sets you apart from competitors. Supercharge Your Growth Discover how platf ... -
Keynote - Access All Areas Tickets Only
- Strategic Marketing
- Leadership & Culture
Strategy
Sponsored by:
-
Strategy
- Strategic Marketing
- AI & Automation
- Video & Content Creation
This session will introduce Gartner's theory of Hype Cycles and how to recognise when a digital trend is at the 'peak of inflated expectations'. In an era that's dominated by conversations around AI, ... -
Strategy
- Strategic Marketing
- Brand & Communication Strategy
Demonstrating the value of B2B marketing campaigns to c-suite is becoming increasingly important as every line of the balance sheet needs to be justified. But it’s a challenge. Metrics that don’t prov ... -
Strategy
- Strategic Marketing
- CRM & Data Analytics
- Digital Marketing
Do you feel like it's becoming harder to get quality traffic to your website? Well you're not alone, and it is in many cases. In his talk, Greg will unpack 5 factors that are making quality website se ... -
Strategy
- Strategic Marketing
- Brand & Communication Strategy
In B2B often brands aren’t developed with behaviour in mind. They are developed based on a hunch of what that brand should stand for, usually from what internal business leads or marketers may think. ... -
Strategy
- Strategic Marketing
- Brand & Communication Strategy
- Video & Content Creation
Discover the Depositphotos annual forecast, which covers the future of creative communication. Gain insightful knowledge about ideas, aesthetics, and topics that will help you become a market leader, ... -
Strategy
- Sales Strategy
- Brand & Communication Strategy
- Video & Content Creation
In this session, you'll learn how to create and effectively leverage podcasts to enhance your B2B organisation. We’ll cover the entire production process, from concept to execution, and explore strate ... -
Strategy
- Strategic Marketing
- CRM & Data Analytics
- Digital Marketing
Liam Collins entered Cognism’s VP of Paid Acquisition seat in February 2024. He inherited a multi-million-dollar budget, hundreds of live campaigns and a set of legacy programs that had plateaued at t ... -
Strategy
- Strategic Marketing
- Brand & Communication Strategy
- Digital Marketing
Explore the importance of live events, strategies to make them memorable with the power of interactive digital elements, the joy of group experiences, and tips to maximise audience connection. Don’t m ...
Intelligence
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Intelligence
- Strategic Marketing
- Social Media & Influencer Marketing
- Digital Marketing
Social media’s changing fast—don’t get left behind! Join Hootsuite to explore the most anticipated social media marketing trends for 2025 including how to use social listening to drive real business i ... -
Intelligence
- Strategic Marketing
- CRM & Data Analytics
- AI & Automation
Join our Founder and Director of Client Strategy at HUT 3, Andy Johnson, to hear four quick-fire ABM use case studies on our clients. Topics discussed include: • A highly personalised 1:1 campaign tar ... -
Intelligence
- CRM & Data Analytics
- AI & Automation
Learn how to activate reliable third-party data within tools like Salesforce, Marketo, and HubSpot—no coding required. Discover how to clean messy CRM data, integrate enriched data, and build highly t ... -
Intelligence
- AI & Automation
- Brand & Communication Strategy
- Digital Marketing
In an age dominated by data and digital touchpoints, the human element in demand generation often takes a backseat. Yet, the key to successful marketing lies in the synergy between technology and auth ... -
Intelligence
- Strategic Marketing
- Brand & Communication Strategy
- Digital Marketing
Come and join us as we’ll be demonstrating how we deliver amazing results for our clients, through managed email campaigns. Using manually collected and verified data to achieve a 97% deliverability r ... -
Intelligence
- Strategic Marketing
- AI & Automation
- Digital Marketing
AI is transforming the way people search, as Google is now showing generative 'AI Overviews' directly in the search results. Businesses that adapt to this and optimise their websites for generative AI ... -
Intelligence
- Strategic Marketing
- Brand & Communication Strategy
- Digital Marketing
Producing valuable and engaging content that captures the attention of busy B2B buyers in a saturated market is almost impossible. Marketers are expected to deliver consistently high-quality content t ...
Innovation
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Innovation
- Marketing
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Innovation
- AI & Automation
- Sales Strategy
- Sales Enablement
Discover how AI can revolutionise your approach to critical conversations. This session unveils cutting-edge techniques to master high-stakes dialogues before they occur. Learn to replicate top perfor ... -
Innovation
- CRM & Data Analytics
- AI & Automation
- Sales Strategy
Unlock the full potential of your sales efforts by integrating LinkedIn’s Sales Navigator CRM Sync with HubSpot and optimising your use of both platforms. In this session, we’ll explore how this power ... -
Innovation
- Sales Enablement
- Sales Strategy
Understanding your product/service is the first of many steps needed for you to be successful in sales. It is an important step but it is not enough, you need to understand the psychology behind sales ... -
Innovation
- Sales Strategy
In this session world leading Social Selling expert Daniel Disney will share the biggest trends coming to LinkedIn, Sales Navigator and Social Selling in 2025. Daniel will be sharing what content will ... -
Innovation
- Strategic Marketing
- Sales Strategy
The Department for Business and Trade (DBT) is on a mission to help more UK businesses to sell internationally and increase their sales. DBT have a varied suite of services and support available for c ... -
Innovation
- Strategic Marketing
- AI & Automation
- Video & Content Creation
We will talk through our transition from Event Build company to the UK’s only sustainable marketing agency. Using a recent case study, we will show how our Fanta Fright night Experiential event used A ...
Your free ticket to Sales Innovation Expo also grants you access to B2B Marketing Expo! This will also be on at the Excel London on 29-30 November. See the full B2B Marketing Expo agenda here
Our content sessions are full of knowledge and are all CPD accredited, enabling you to develop professionally, improve your practice and gain continued competence points.