Skip to main content

B2B Marketing & Sales Innovation Expo 2024

Loading

AI for Sales: Turning Hype into Measurable ROI

27 Nov 2024
Innovation
AI & Automation Sales Strategy Sales Enablement

“Generative AI is 90% of the airwaves and 5% of the use cases”, according to Gartner’s chief of research for AI. While it has undoubtedly driven up the hype, sales teams today are showing tangible outcomes from different types of AI. This session, hosted by Martin Garvey, Director of Enterprise Sales at Gong, will dive into real use cases for AI in sales and the measurable impact backed by data.

Key Takeaway:
The practicality of leveraging AI across GTM teams to generate greater productivity, predictability and growth.

Speakers
Martin Garvey, Director, EMEA Enterprise Sales - Gong