How to accompany the digital transformation of sales forces?
The sales tech sector is flourishing, with ever more intelligent, user friendly apps, that boost salesforce efficiency. However, many companies implementing them face real difficulties at getting their salespeople to actually use these technologies. Salespersons are not an easy crowd in terms of acceptance of change. This speech will give 3 practical tips on how to accompany a salespeople digitalization project, so that its impact is maximized.